Design Directions · Round 1

Pick the look.

Three directions for the Merk Arts platform — same app, same content, same features, three different personalities. Each opens the real, working app: Home → Browse → Series → Player (with the X-Ray cast overlay on pause), the studio-forward catalog, and the revolver menu. Real licensed key art throughout. Tell us which feels like Merk Arts, and that direction becomes the production foundation.

Each opens in a new tab. Inside the app, click the revolver logo for the menu. Access stays unlocked on this browser.

★ Our recommendation

01 Cinema

The genre default, done right. Dark, immersive, poster-forward — exactly what anime fans expect from a premium streamer (Crunchyroll / Max / Netflix), so it reads as credible from day one. It also matches the dark, red-accented vision in your own pitch deck. The key art does the talking; lowest risk, highest instant familiarity.

Best if the priority is “feels like a real, serious streaming platform immediately.”

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Studio / Editorial direction — home screen

02 Studio / Editorial

Differentiate — anime as gallery art. Light, editorial, magazine-grade, with each licensor framed as a prestige imprint. Leans into the “champion the architect, nurture the narrative” mission. The boldest, most ownable, most memorable option.

Best if standing apart from Crunchyroll matters more than matching it.

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Minimal / Modern direction — home screen

03 Minimal / Modern

Let the art breathe. Apple-TV+ restraint — black, white, one red accent, huge negative space. Understated, premium, and timeless; it never fights the key art and ages well.

Best if the brand wants quiet confidence and longevity over maximal energy.

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